Wednesday 25 January 2012, TAGSYS RAMPS UP ITS GO-TO-MARKET STRATEGY FOR THE AMERICAS

New executive leadership will spearhead expansion of TAGSYS' footprint in North and South America

TAGSYS, the leading provider of item-level RFID infrastructure, today announced that it is increasing its investment in the North and South American marketplaces, and has appointed a new executive team to ramp up its presence in the Americas.

"With TAGSYS total systems approach, enterprise customers in the Americas can transform the way information is processed across the supply chain and between business partners," said TAGSYS CEO Alain Fanet. "Our renewed focus and commitment in this region will enable TAGSYS to expand reach for our complete portfolio of RFID infrastructure systems, while allowing clients in the Americas to duplicate the successes we have achieved with brands in Europe."  

TAGSYS makes RFID simple by providing rapid, easy to install RFID infrastructure solutions that provide a fast return on investment (ROI) and return on effort (ROE). Because the TAGSYS solution set is based on cloud computing technology, up-front investment is low; and since the solutions are plug-and-play, they require minimal effort on the part of internal IT staff to deploy, integrate and support.  

To assist with this expansion, TAGSYS has appointed Monte R. Lucas as its Vice President of Sales for North and South America, which the company formally announced on January 18th. Supporting Lucas will be TAGSYS' new Sales Director Chad Ward and Customer Program Director Michael A. Daily.  Ward comes to TAGSYS with sales experience from UPM RFID and Xterprise. Daily's RFID experience includes positions at WS Packaging Group and Freedom Shopping.  

"I am looking forward to working with the new TAGSYS sales team," Lucas added. "TAGSYS offers industry-leading RFID systems. With the RFID and business transformation experience of this new executive team, I believe that we will quickly see additional growth in the Americas."

About TAGSYS
TAGSYS provides complete, reliable, high performance RFID infrastructure systems for item-level tracking in a variety of industries. Our unique RFID expertise, combined with a true understanding of RFID business processes, make us the ideal RFID partner to ease and ensure the success of your project. With a proven track record of delivering reliable, high performance production systems, TAGSYS has deployed RFID systems to over 500 customers in more than 40 countries. More information on TAGSYS can be found at www.tagsysrfid.com.

Media Contacts

TAGSYS:                                                      
Angeline Fraud                                              
Tel: +33 4-4218-8956                                    
angeline.fraud@tagsysrfid.com        

North American Agency:
Spectrum Marketing & Communications
Bob Basmadjian
Tel: +1 908-823-9400
spectrum_marketing@earthlink.net